{"title":"Eczema","description":"\u003cp\u003eEmollients and treatments to soothe eczema and dry, itchy skin.\u003c\/p\u003e","products":[{"product_id":"aveeno-after-shower-mist","title":"Aveeno After-Shower Mist - 200ml","description":"\u003ch2\u003eAbout Aveeno After-Shower Mist\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising After-Shower Mist is a fine, spray-on moisturiser you apply to damp skin straight out of the shower. It sinks in with a light touch — no rubbing needed — using soothing colloidal oatmeal to lock in shower moisture and keep dry skin soft and hydrated all day. 200ml.\u003c\/p\u003e\u003ch2\u003eWhy apply to damp skin?\u003c\/h2\u003e\u003cp\u003eSkin absorbs moisture best when it's still damp. Misting on straight after your shower traps that water and seals it in, which is why an after-shower mist hydrates so effectively with so little effort.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSpray evenly over damp skin after showering or bathing, then pat dry or let it absorb. Quick and mess-free for busy mornings.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance options vary; for external use. Take care as sprays can make the shower floor slippery.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729948811651,"sku":"4024097","price":7.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51TDXR_ZuzL._AC_SL1500.jpg?v=1786654908"},{"product_id":"aveeno-body-oil-moisturiser-spray","title":"Aveeno Skin Relief Body Oil Spray - 200ml","description":"\u003ch2\u003eAbout Aveeno Body Oil Moisturiser Spray\u003c\/h2\u003e\u003cp\u003eAveeno Body Oil Moisturiser Spray is a lightweight dry-oil spray that deeply nourishes dry skin without feeling greasy. Enriched with soothing oat and nourishing oils, it absorbs fast to leave skin soft, smooth and lightly sheened. Spray onto damp skin after a shower to lock in moisture. 200ml.\u003c\/p\u003e\u003ch2\u003eA dry oil that isn't greasy\u003c\/h2\u003e\u003cp\u003eUnlike heavy body oils, this fine spray-on 'dry oil' sinks in quickly, so you get the deep nourishment of an oil without waiting around or feeling slippery.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSpray over damp or dry skin and smooth in. Best applied to damp skin after bathing to seal in extra moisture.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Oils can make the shower and floor slippery — take care.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949139331,"sku":"4365664","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51CQBefnxeL._AC_SL1500.jpg?v=1786654996"},{"product_id":"aveeno-body-soothing-qats-sachets","title":"Aveeno Soothing Bath Soak Oat Sachets - 8 Sachets","description":"\u003ch2\u003eAbout Aveeno Soothing Bath Soak\u003c\/h2\u003e\u003cp\u003eAveeno Soothing Bath Soak is 100% natural colloidal oatmeal in handy single-use sachets. Stirred into a warm bath, it turns the water milky and soothing to calm dry, itchy and irritated skin — a gentle option for eczema-prone skin and for children. 8 sachets.\u003c\/p\u003e\u003ch2\u003eAn oat bath for itchy, irritated skin\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal baths are a long-trusted way to soothe widespread dryness and itching — for example during an eczema flare, or after prickly heat. Each sachet is pre-measured, so there's no mess or guesswork.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAdd one sachet to a warm (not hot) bath, stir, and soak for 15–20 minutes. Pat skin dry and moisturise straight after. Suitable for children — supervise little ones in the bath.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Oatmeal makes the bath slippery — take care getting in and out. If eczema is infected or won't settle, see a pharmacist.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949172099,"sku":"4178208","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/717BOKo3E2L._AC_SL1500.jpg?v=1786633359"},{"product_id":"aveeno-body-wash","title":"Aveeno Body Wash - 500ml","description":"\u003ch2\u003eAbout Aveeno Body Wash\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Body Wash is a gentle, soap-free body wash for dry and sensitive skin. Made with soothing colloidal oatmeal, it cleanses without stripping moisture, leaving skin soft, calm and comfortable rather than tight. 500ml.\u003c\/p\u003e\u003ch2\u003eKind to dry, sensitive skin\u003c\/h2\u003e\u003cp\u003eOrdinary soaps can leave dry skin tight and itchy. This wash cleanses gently and leaves skin feeling nourished, which is why it suits sensitive and easily-irritated skin used every day.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage onto wet skin in the shower or bath, rinse, and follow with an Aveeno moisturiser to lock in hydration.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eSoap-free and for external use. Take care as washes can make the shower floor slippery.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949204867,"sku":"3647609","price":5.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/515vd0i3EFL._AC_SL1500.jpg?v=1786655069"},{"product_id":"aveeno-calm-restore-foaming-cleanser","title":"Aveeno Calm \u0026 Restore Foaming Cleanser - 200ml","description":"\u003ch2\u003eAbout Aveeno Calm \u0026amp; Restore Foaming Cleanser\u003c\/h2\u003e\u003cp\u003eAveeno Calm \u0026amp; Restore Foaming Cleanser is a gentle daily face wash for sensitive skin. It lifts away dirt, oil and make-up without stripping, using nourishing oat and feverfew to calm and comfort easily-irritated, redness-prone skin. Leaves the face clean, soft and calm — never tight. 200ml.\u003c\/p\u003e\u003ch2\u003eGentle enough for sensitive skin\u003c\/h2\u003e\u003cp\u003eHarsh cleansers can leave sensitive skin red and tight. This soft, low-foaming formula cleanses gently and supports the skin barrier, so it suits daily use on reactive, redness-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage a little onto damp skin morning and evening, then rinse. Follow with the Calm \u0026amp; Restore serum and moisturiser.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance choices vary; for external use. Avoid the eye area.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949237635,"sku":"4343513","price":10.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61P3ZMaVNNL._AC_SL1500.jpg?v=1786652405"},{"product_id":"aveeno-calm-restore-nourishing-oat-cleanser","title":"Aveeno Calm+Restore Nourishing Oat Cleanser - 200ml","description":"\u003ch2\u003eAbout Aveeno Nourishing Oat Cleanser\u003c\/h2\u003e\u003cp\u003eAveeno Nourishing Oat Facial Cleanser gently cleanses while nourishing dry, sensitive skin. Its soap-free, oat-enriched formula removes dirt, oil and make-up without stripping, leaving the face clean, soft and comfortable rather than tight. 200ml.\u003c\/p\u003e\u003ch2\u003eCleansing that doesn't strip\u003c\/h2\u003e\u003cp\u003eBecause it's soap-free and rich in soothing oat, it cleanses gently and keeps dry, sensitive skin comfortable — a good everyday face wash if ordinary cleansers leave your skin tight.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage onto damp skin morning and evening, then rinse. Follow with a moisturiser.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Avoid the eye area.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949270403,"sku":"4198560","price":8.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51bWaETjNGL._AC_SL1500.jpg?v=1786640323"},{"product_id":"aveeno-calm-restore-oat-gel-moisturiser","title":"Aveeno Calm Restore Oat Gel Moisturiser - 50ml","description":"\u003ch2\u003eAbout Aveeno Calm \u0026amp; Restore Oat Gel Moisturiser\u003c\/h2\u003e\u003cp\u003eAveeno Calm \u0026amp; Restore Oat Gel Moisturiser is a lightweight gel-cream that hydrates and calms sensitive skin. Its refreshing, fast-absorbing formula with nourishing oat provides 24-hour hydration and helps reduce the look of redness, leaving skin soft, comfortable and never greasy. 50ml.\u003c\/p\u003e\u003ch2\u003eLight hydration that calms\u003c\/h2\u003e\u003cp\u003eA gel-cream texture suits sensitive and combination skin that wants comfortable hydration without heaviness. The oat helps calm redness while the gel locks in 24-hour moisture.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth over the face morning and evening after cleansing (and serum). Light enough to wear under make-up or SPF.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Avoid the eye area. Suitable for sensitive skin.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949303171,"sku":"4198594","price":11.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/619hnCENAqL._AC_SL1500.jpg?v=1786652754"},{"product_id":"aveeno-calm-restore-triple-oat-serum","title":"Aveeno Calm \u0026 Restore Triple Oat Serum - 30ml","description":"\u003ch2\u003eAbout Aveeno Calm \u0026amp; Restore Triple Oat Serum\u003c\/h2\u003e\u003cp\u003eAveeno Calm \u0026amp; Restore Triple Oat Serum is a lightweight, fast-absorbing serum that helps strengthen and calm sensitive skin. Its Prebiotic Triple Oat Complex nourishes the skin barrier and visibly reduces redness in as little as one day, leaving skin comfortable, balanced and more resilient. 30ml.\u003c\/p\u003e\u003ch2\u003eBarrier support for sensitive skin\u003c\/h2\u003e\u003cp\u003eSensitive, reactive skin often has a weakened barrier that flushes and stings easily. This serum feeds the barrier with prebiotic oat to calm redness and build resilience over time.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAfter cleansing, smooth a few drops over the face morning and evening, before your moisturiser.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Avoid the eye area. Suitable for sensitive skin; patch test if very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949335939,"sku":"4198602","price":13.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51dKM9Gu1PL._AC_SL1500.jpg?v=1786652528"},{"product_id":"aveeno-daily-lotion","title":"Aveeno Daily Moisturising Lotion - 300ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Lotion\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Lotion is a lightweight, everyday body lotion built around Aveeno's signature colloidal oatmeal – a finely milled oat long valued for helping to soothe and comfort dry skin. Combined with skin-loving emollients and humectants such as glycerin, this daily moisturiser helps replenish and lock in moisture, leaving skin feeling soft, smooth and comfortable from morning to night. It is clinically shown to provide long-lasting hydration for up to 24 hours, so a single application helps keep skin feeling nourished all day. Non-greasy and fast-absorbing, the 300ml bottle sinks in quickly without a heavy or sticky residue, so it is easy to use all over the body. As one of the best-known oatmeal body lotions for dry skin, it is a reassuring, fragrance-free choice for everyday use.\u003c\/p\u003e\u003ch2\u003eKey ingredients and what they do\u003c\/h2\u003e\u003cp\u003eThe star of this formula is colloidal oatmeal, a naturally derived ingredient that helps soothe and soften the skin while supporting its natural moisture. It works alongside glycerin, a humectant that attracts and holds water to help hydrate the skin, and a blend of emollients that smooth and condition the surface while helping to seal in moisture. Together these ingredients help improve and maintain the skin's hydration, so dry, rough-feeling areas such as elbows, knees, shins and arms feel noticeably softer and more supple. The lotion is designed to help support the skin's natural moisture barrier, so skin feels more comfortable and less tight or flaky. Because the formula is fragrance-free and non-comedogenic, it is intended to condition and moisturise without heavy perfume or clogging pores. For the full INCI list, always refer to the pack, as formulations can be updated from time to time.\u003c\/p\u003e\u003ch2\u003eWho it's for\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Lotion is suitable for normal to dry skin and is gentle enough for sensitive skin. It is a popular choice for those with dry, itchy or eczema-prone skin who want a simple, everyday lotion to keep skin feeling hydrated and comfortable – though it is a cosmetic moisturiser and not a treatment for eczema or any skin condition. If you have a diagnosed skin condition, or are using prescribed emollients or creams, speak to your pharmacist or GP about how a daily moisturiser fits into your routine. The lightweight, non-greasy texture makes it well suited to daily, all-over use for the whole family, and it is a handy option for keeping skin moisturised during colder months or any time skin feels dry.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eFor best results, apply Aveeno Daily Moisturising Lotion generously all over the body as often as needed, ideally after bathing or showering while the skin is still slightly damp – this helps trap extra moisture and keeps skin feeling soft for longer. Smooth the lotion in using gentle, circular motions until fully absorbed, paying particular attention to drier areas such as elbows, knees, hands and feet. Because it absorbs quickly and is not greasy, you can dress soon after applying. Use it as part of your morning routine for all-day hydration, and reapply throughout the day whenever skin feels dry or tight. If you would like to use it on your face, see the FAQs below, and always keep it away from the delicate eye area.\u003c\/p\u003e\u003ch2\u003eFragrance, suitability and patch testing\u003c\/h2\u003e\u003cp\u003eThis lotion is fragrance-free, making it a considerate choice for those who prefer to avoid added perfume, and it is non-comedogenic, meaning it is formulated not to clog pores. As with any new skincare product, it is sensible to patch test first if you have reactive or sensitive skin: apply a small amount to a discreet area, such as the inner forearm, and wait 24 hours to check for any reaction before using it more widely. Everyone's skin is different, so if the lotion does not feel right for you, discontinue use. If you would like to confirm whether the product suits your needs – for example if you follow a vegan lifestyle or have specific ingredient sensitivities – check the ingredient list and manufacturer information on the pack, as this is the most accurate and up-to-date source.\u003c\/p\u003e\u003ch2\u003eImportant information\u003c\/h2\u003e\u003cp\u003eFor external use only. Avoid contact with the eyes; if the product gets into the eyes, rinse thoroughly with water. If irritation, redness or an unexpected reaction occurs, stop use. This lotion is a cosmetic moisturiser and is not a substitute for medical advice or treatment – if you have a persistent, severe or worsening skin condition such as eczema or dermatitis, speak to your pharmacist or GP. This product contains emollients (including petrolatum). Emollients can build up on clothing, bedding and dressings and, near a naked flame, these fabrics can catch fire more easily, so keep away from fire, flames and cigarettes and wash clothing and bedding regularly. Keep out of the reach of children. Store as directed on the pack and always read the label before use.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949434243,"sku":"3497195","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51JkEQOEwLL._AC_SL1500.jpg?v=1786012645"},{"product_id":"aveeno-daily-moisturising-body-lotion","title":"Aveeno Daily Moisturising Body Lotion - 500ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Body Lotion\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Body Lotion is a lightweight daily body lotion for dry skin, made with soothing colloidal oatmeal. It absorbs quickly to hydrate for 24 hours, leaving skin soft and comfortable without a greasy feel. Fragrance-free and gentle for everyday use. This is the larger value size — best value for regular, all-over use (500ml).\u003c\/p\u003e\u003ch2\u003e24-hour moisture from colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal soothes dryness and helps protect the skin's barrier, while the lotion locks in moisture for a full 24 hours — so dry skin stays comfortable all day.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth over clean, dry skin daily, ideally just after a bath or shower. Reapply as needed on very dry areas like elbows, knees and shins.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Take care around flames, as emollients soaked into fabric can be flammable.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949532547,"sku":"4170676","price":10.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61M5ITaGGKL._AC_SL1500.jpg?v=1786652128"},{"product_id":"aveeno-daily-moisturising-body-wash","title":"Aveeno Daily Moisturising Body Wash - 300ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Body Wash\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Body Wash gently cleanses while leaving skin nourished. Its soap-free, colloidal-oatmeal formula washes away the day without drying, so dry and sensitive skin feels soft and comfortable after every shower. 300ml.\u003c\/p\u003e\u003ch2\u003eCleanse without the tightness\u003c\/h2\u003e\u003cp\u003eBecause it's soap-free and enriched with oat, it cleans without stripping the skin's natural moisture — no tight, squeaky feeling afterwards.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eLather onto wet skin, rinse, and moisturise while skin is still slightly damp.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eSoap-free, for external use. Take care as it can make the shower slippery.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949565315,"sku":"4098067","price":6.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51Acprf9OzL._AC_SL1500.jpg?v=1786652188"},{"product_id":"aveeno-daily-moisturising-cream","title":"Aveeno Daily Moisturising Cream - 400ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Cream\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Cream is a rich daily moisturiser for dry skin, made with soothing colloidal oatmeal. It hydrates for 24 hours, easing dryness and helping skin feel soft and comfortable. Fragrance-free and gentle enough for everyday use on sensitive, eczema-prone skin. This is the larger value size — best value for regular, all-over use (400ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the larger value size — best value for regular, all-over use. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949630851,"sku":"4343554","price":11.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61GGNTdtZGL._AC_SL1500.jpg?v=1786652268"},{"product_id":"aveeno-daily-moisturising-yogurt-body-cream-vanilla-oat-scent","title":"Aveeno Daily Moisturising Yogurt Body Cream Vanilla \u0026 Oat Scent - 300ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Yogurt Body Cream\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Yogurt Body Cream in Vanilla \u0026amp; Oat is a nourishing body cream with a light, whipped yogurt texture and a warm vanilla scent. Made with soothing oat and prebiotic yogurt, it gives dry skin 48 hours of moisture and absorbs quickly, leaving skin soft, smooth and delicately scented. 300ml.\u003c\/p\u003e\u003ch2\u003e48-hour moisture, whipped-yogurt feel\u003c\/h2\u003e\u003cp\u003eThe light, creamy yogurt texture melts into skin without heaviness, while oat and prebiotic yogurt nourish the skin barrier for long-lasting hydration and a comforting vanilla scent.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean, dry skin daily, ideally after a shower. Reapply on drier areas as needed.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eContains fragrance (vanilla); for external use. Patch test if you're sensitive to fragranced products.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949663619,"sku":"4044830","price":6.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61TII-XgMlL._AC_SL1500.jpg?v=1786648910"},{"product_id":"aveeno-dermexa-daily-emollient-body-wash","title":"Aveeno Dermexa Daily Emollient Body Wash - 300ml","description":"\u003ch2\u003eAbout Aveeno Dermexa Daily Emollient Body Wash\u003c\/h2\u003e\u003cp\u003eAveeno Dermexa Daily Emollient Body Wash is a soap-free emollient wash for very dry, itchy and eczema-prone skin. It gently cleanses while colloidal oatmeal soothes and the emollient base protects the skin's moisture barrier, so skin feels comfortable — not tight — after washing. 300ml.\u003c\/p\u003e\u003ch2\u003eWhy a soap-free wash?\u003c\/h2\u003e\u003cp\u003eOrdinary soaps can strip the skin and leave dry, sensitive skin tight and itchy. This wash cleanses gently and leaves a soothing layer of moisture behind, so it's kinder to dry and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage onto wet skin in the bath or shower, then rinse. Pat dry and follow with an Aveeno moisturiser to lock in hydration.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Take care in the bath or shower as emollient washes can make surfaces slippery, and fabrics soaked in emollient can be flammable.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949696387,"sku":"4066999","price":8.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51k2VpnnPmL._AC_SL1048.jpg?v=1786648968"},{"product_id":"aveeno-dermexa-fast-long-lasting-balm","title":"Aveeno Dermexa Night-Time Relief Balm - 75ml","description":"\u003ch2\u003eAbout Aveeno Dermexa Fast \u0026amp; Long-Lasting Balm\u003c\/h2\u003e\u003cp\u003eAveeno Dermexa Fast \u0026amp; Long-Lasting Balm is an intensive rescue balm for very dry, itchy, eczema-prone skin. It delivers fast relief from itching and works to soothe skin for up to 24 hours, using Aveeno's Triple Oat Complex and ceramides to calm irritation and rebuild the skin barrier. Steroid-free and fragrance-free. 75ml.\u003c\/p\u003e\u003ch2\u003eFor flare-ups and rough, itchy patches\u003c\/h2\u003e\u003cp\u003eWhen dry, eczema-prone skin flares into rough, itchy patches, a richer balm helps more than a light lotion. This balm targets those areas — elbows, knees, hands, ankles — with concentrated oat and ceramides to relieve the itch and hold moisture in.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply to affected areas as needed for fast relief. Can be used daily alongside the Dermexa cream and body wash as part of an eczema-prone skincare routine.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eSteroid-free and fragrance-free, for external use. It isn't a substitute for prescribed eczema treatment — if skin is infected or a flare won't settle, see a pharmacist or GP. Take care around flames as emollients can be flammable on fabric.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949729155,"sku":"4068516","price":7.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/71TNot4OGbL._AC_SL1500.jpg?v=1786640050"},{"product_id":"aveeno-moisturising-creamy-oil","title":"Aveeno Moisturising Creamy Oil - 300ml","description":"\u003ch2\u003eAbout Aveeno Moisturising Creamy Oil\u003c\/h2\u003e\u003cp\u003eAveeno Moisturising Creamy Oil combines the rich nourishment of an oil with the easy feel of a cream. Made with soothing colloidal oatmeal, it melts into dry skin to deliver intense, lasting moisture, leaving skin soft and smooth without a heavy, greasy finish. 300ml.\u003c\/p\u003e\u003ch2\u003eOil-rich, cream-easy\u003c\/h2\u003e\u003cp\u003eIf a lotion isn't rich enough but a pure oil feels too greasy, a creamy oil is the middle ground — the deep hydration of an oil in a cushiony cream that's easy to apply.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean skin daily, especially after bathing, focusing on very dry areas.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Contains oils, so take care on slippery surfaces.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949794691,"sku":"3563194","price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51pE1w3AGbL._AC_SL1500.jpg?v=1786640134"},{"product_id":"aveeno-moisturising-lotion-lavender","title":"Aveeno Calming Relief Lotion with Lavender - 300ml","description":"\u003ch2\u003eAbout Aveeno Moisturising Lotion Lavender\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Lotion with Lavender pairs Aveeno's soothing colloidal oatmeal with a calming lavender scent. It hydrates dry skin for 24 hours while the gentle lavender fragrance helps you wind down — lovely as part of a relaxing bedtime routine. 300ml.\u003c\/p\u003e\u003ch2\u003eHydration with a calming scent\u003c\/h2\u003e\u003cp\u003eYou get the same 24-hour oat moisture as the classic daily lotion, with a soft lavender fragrance that makes it a soothing choice for evenings.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth over clean, dry skin daily. Especially nice applied before bed as part of a relaxing routine.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eContains fragrance (lavender); for external use. Patch test if you're sensitive to fragranced products.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949860227,"sku":"3497203","price":8.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51ODqCCkaIL._AC_SL1500.jpg?v=1786640214"},{"product_id":"aveeno-skin-relief-hand-cream","title":"Aveeno Skin Relief Hand Cream - 75ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Hand Cream\u003c\/h2\u003e\u003cp\u003eAveeno Skin Relief Hand Cream gives intense relief for very dry, hard-working hands. Rich in soothing colloidal oatmeal, it moisturises and calms dry, rough, tight skin and helps protect against the everyday washing and weather that dry hands out. Fragrance-free and fast-absorbing, so hands don't feel greasy. 75ml.\u003c\/p\u003e\u003ch2\u003eFor very dry, rough hands\u003c\/h2\u003e\u003cp\u003eFrequent hand-washing, cold weather and household chores strip the skin and leave hands dry, tight and cracked. This hand cream replaces lost moisture and soothes with oat, so hands feel comfortable again.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean hands whenever they feel dry, and after washing. Keep a tube by the sink and in your bag.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. If skin on the hands is cracked, weeping or looks infected, see a pharmacist.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949925763,"sku":"3885902","price":5.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61Q-YJXu6FL._AC_SL1500.jpg?v=1786635357"},{"product_id":"aveeno-skin-relief-moisturising-lotion","title":"Aveeno Skin Relief Moisturising Lotion - 500ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Moisturising Lotion\u003c\/h2\u003e\u003cp\u003eAveeno Skin Relief Moisturising Lotion gives intense relief for very dry skin. Soothing colloidal oatmeal, plus skin-softening shea butter, deeply moisturises and calms dry, tight skin and locks in hydration for 24 hours. Fragrance-free and suitable for sensitive skin. This is the larger value size — best value for regular, all-over use (500ml).\u003c\/p\u003e\u003ch2\u003e24-hour moisture from colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal soothes dryness and helps protect the skin's barrier, while the lotion locks in moisture for a full 24 hours — so dry skin stays comfortable all day.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth over clean, dry skin daily, ideally just after a bath or shower. Reapply as needed on very dry areas like elbows, knees and shins.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Take care around flames, as emollients soaked into fabric can be flammable.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949958531,"sku":"4159976","price":11.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/512dIjS1vlL._AC_SL1500.jpg?v=1786633961"},{"product_id":"aveeno-skin-relief-repairing-ointment","title":"Aveeno Skin Relief Repairing Ointment - 100ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Ointment\u003c\/h2\u003e\u003cp\u003eAveeno Skin Relief Ointment is a rich, intensive ointment for very dry, rough and problem areas. Its concentrated formula seals in moisture and forms a protective layer over the skin, giving lasting relief to the driest patches — elbows, knees, heels and hands. Fragrance-free and suitable for sensitive skin. 100ml.\u003c\/p\u003e\u003ch2\u003eWhen to choose an ointment\u003c\/h2\u003e\u003cp\u003eOintments are richer and more occlusive than creams or lotions, so they suit the very driest, roughest skin that needs an extra barrier to hold moisture in. Use it on stubborn dry patches where a lighter moisturiser isn't enough.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply a thin layer to very dry areas as needed. A little goes a long way. Ideal overnight on hands or heels for intensive overnight relief.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollient ointments make skin and fabric slippery and more flammable — keep away from naked flames. If a dry, cracked area looks infected or won't heal, see a pharmacist.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729949991299,"sku":"4343521","price":10.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61DwqtVNj9L._AC_SL1500.jpg?v=1786634359"},{"product_id":"aveeno-skin-renewal-firming-lotion","title":"Aveeno Skin Renewal Firming Lotion - 300ml","description":"\u003ch2\u003eAbout Aveeno Skin Renewal Firming Lotion\u003c\/h2\u003e\u003cp\u003eAveeno Skin Renewal Firming Body Lotion moisturises dry skin while helping to improve its firmness and tone. Its nourishing formula, with prebiotic oat, hydrates and smooths, so skin looks and feels firmer and healthier with regular use. 300ml.\u003c\/p\u003e\u003ch2\u003eMoisturise and firm\u003c\/h2\u003e\u003cp\u003eAs well as relieving dryness, this lotion is formulated to support skin's firmness and elasticity, making it a good everyday choice if you want a body moisturiser that does a little more.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean, dry skin daily. Consistent daily use gives the best results over time.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729950056835,"sku":"4255246","price":12.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/512hotXXnYL._AC_SL1274.jpg?v=1786634517"},{"product_id":"aveeno-skin-renewal-gentle-body-scrub","title":"Aveeno Skin Renewal Body Scrub - 200ml","description":"\u003ch2\u003eAbout Aveeno Skin Renewal Body Scrub\u003c\/h2\u003e\u003cp\u003eAveeno Skin Renewal Body Scrub gently exfoliates to reveal smoother, softer skin. It buffs away dry, dull surface cells with oat-based exfoliants while soothing colloidal oatmeal keeps skin comfortable — so you get smoother skin without the tight, stripped feeling of harsher scrubs. 200ml.\u003c\/p\u003e\u003ch2\u003eExfoliate without stripping\u003c\/h2\u003e\u003cp\u003eRegular gentle exfoliation clears away dead skin so moisturiser absorbs better and skin looks brighter. Because this scrub is oat-based, it's gentle enough for regular use, even on drier skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage over damp skin in the shower in circular motions, then rinse. Use 2–3 times a week and follow with a moisturiser.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use, avoiding broken skin. Take care as scrubs make the shower slippery.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729950089603,"sku":"4255238","price":8.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61kjCkpZ7DL._AC_SL1500.jpg?v=1786634460"},{"product_id":"aveeno-ultra-rich-oat-face-cream","title":"Aveeno Calm+Restore Oat Rich Balm - 50ml","description":"\u003ch2\u003eAbout Aveeno Calm+Restore Oat Rich Balm\u003c\/h2\u003e\u003cp\u003eThe richest step in Aveeno's sensitive-skin facial range: an oat-rich balm for dry to very dry skin, built on the Calm+Restore triple oat complex with ceramides — deeply nourishing skin that creams leave wanting, while staying gentle enough for reactive, sensitive faces. 50ml tube.\u003c\/p\u003e\u003ch2\u003eBalm vs cream\u003c\/h2\u003e\u003cp\u003eWhen skin is properly dry — wind-bitten, winter-worn, or just built that way — a balm's richer texture seals moisture in where lotions evaporate. The oat complex calms reactive redness while ceramides rebuild the barrier that keeps moisture from escaping in the first place.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth a small amount over face and neck as the last skincare step, morning and night — or over very dry patches anywhere. Layers happily over the Calm+Restore serum and moisturiser on days that need everything.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free, dermatologist tested, designed for sensitive skin — the whole Calm+Restore promise, at maximum nourishment.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57729950318979,"sku":"4255279","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/519Fogyj6LL._AC_SL1063.jpg?v=1786633448"},{"product_id":"e45-emollient-bath-oil","title":"E45 Bath Oil - 500ml","description":"\u003ch2\u003eAbout E45 Emollient Bath Oil\u003c\/h2\u003e\u003cp\u003eBaths strip dry skin — E45's emollient bath oil puts the barrier back. A capful in the water turns an ordinary soak into gentle, soap-free cleansing for dry and sensitive skin, clinically proven to soothe and moisturise dry, itchy skin and keep it soft long after you've pulled the plug. 500ml bottle from the UK's best-known dry-skin brand.\u003c\/p\u003e\u003ch2\u003eWhy bathe in an emollient\u003c\/h2\u003e\u003cp\u003eHot water and foaming soap dissolve the skin's own oils — the classic reason eczema-prone and older skin feels tight and itchy after washing. An emollient bath oil does the opposite: it cleanses without soap and leaves a fine moisturising film over the whole body, doing in one soak what cream does patch by patch.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAdd to a warm (not hot) bath and soak for 10–15 minutes, or apply to wet skin in the shower and rinse. Pat — don't rub — dry. Caution: like all bath oils it makes the tub slippery.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eSoap-free, dermatologically tested, and pairs perfectly with E45 cream on problem patches after drying. Suitable for the whole family's dry-skin routine.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57729962344835,"sku":"2380053","price":9.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51AbQLUDHoL._AC_SL1500.jpg?v=1786968453"},{"product_id":"e45-cream-tub","title":"E45 Cream Tub - 125g","description":"\u003ch2\u003eAbout E45 Cream (125g tub)\u003c\/h2\u003e\u003cp\u003eThe classic E45 tub: the same clinically proven treatment for dry, flaky, itchy skin, eczema, dry psoriasis and sunburn — paraffins to hold moisture in, hypoallergenic Medilan lanolin to soften. 125g, the bedside and handbag size.\u003c\/p\u003e\u003ch2\u003eSmall tub, same medicine\u003c\/h2\u003e\u003cp\u003eEmollient therapy fails through under-application more than anything else, and the cure is having a tub within reach wherever skin gets itchy — bedside, desk, bag. The 125g is that tub; the 500g pump refills the habit at home.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth in as often as needed, after washing especially, in the direction of hair growth. Clean, dry hands into the tub — or decant with a spatula.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eUnperfumed and suitable for the whole family. The paraffin fire caution applies to fabric; and skin that weeps, crusts or spreads needs a pharmacist or GP, not just more cream.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57730076541315,"sku":"0198523","price":6.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51TZDkdVJHL._AC_SL1500.jpg?v=1787584776"},{"product_id":"oilatum-emollient","title":"Oilatum Emollient - 500ml","description":"\u003ch2\u003eAbout Oilatum Emollient Bath Additive\u003c\/h2\u003e\u003cp\u003eTreatment that happens while you soak: Oilatum's light liquid paraffin disperses through the bathwater and films the whole body's skin as you bathe — treating the dryness and itch of eczema and dermatitis everywhere at once, including the mid-back nobody can reach with a cream. 500ml.\u003c\/p\u003e\u003ch2\u003eWhy bath emollients still matter\u003c\/h2\u003e\u003cp\u003eHot water strips dry skin; an emollient bath turns that daily loss into a daily treatment, sealing moisture in across every inch. For widespread eczema it's the base layer — creams then top up the worst patches.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAdd the measured capful(s) to a warm (not hot) bath and soak for 10–20 minutes. Pat dry gently — don't rub the film off — then apply leave-on emollient where needed.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eTwo cautions, both real: the bath becomes genuinely slippery, and paraffin residue on fabric is flammable — rinse the tub, wash towels regularly, keep away from flames.\u003c\/p\u003e","brand":"Oilatum","offers":[{"title":"Default Title","offer_id":57730101117315,"sku":"0926683","price":11.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61ZF0YxgJDL._AC_SL1500.jpg?v=1787584869"},{"product_id":"e45-cream-psoriasis","title":"E45 Psoriasis Relief Cream - 50ml","description":"\u003ch2\u003eAbout E45 Psoriasis Relief Cream\u003c\/h2\u003e\u003cp\u003ePsoriasis makes skin build up faster than it can shed, leaving the thick, scaly, itchy plaques that no ordinary moisturiser quite reaches. E45's Psoriasis Relief Cream is formulated for exactly that skin — treating the symptoms of psoriasis by softening scale, easing tightness and calming the itch, from the dry-skin brand British bathroom cabinets already trust. 50ml.\u003c\/p\u003e\u003ch2\u003eWhy moisture is the foundation of psoriasis care\u003c\/h2\u003e\u003cp\u003eEvery psoriasis plan starts with emollients, because well-hydrated plaques are softer, less itchy, less likely to crack and far more responsive to whatever treatment sits on top. Applying generously and often is genuinely the most useful daily habit there is — unglamorous, and the thing dermatologists ask about first.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth into affected areas as often as needed, and always after washing. Apply in the direction of hair growth rather than rubbing against it.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003ePsoriasis is a long-term immune condition, not just dry skin — if plaques are spreading, painful, or affecting your scalp, nails or joints, your GP has treatment options well beyond the cosmetics aisle. This cream supports that care; it doesn't replace it.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57730128871811,"sku":"4158978","price":15.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51y6y8AglEL._AC_SL1500.jpg?v=1787058288"},{"product_id":"aveeno-cream","title":"Aveeno Cream - 100ml","description":"\u003ch2\u003eAbout Aveeno Cream\u003c\/h2\u003e\u003cp\u003eAveeno Cream is the classic Aveeno moisturising cream for dry and sensitive skin. Made with soothing colloidal oatmeal, it hydrates and calms dry, tight, easily-irritated skin and helps restore its natural barrier. Fragrance-free and suitable for eczema-prone skin. This is the smaller size — handy to try it or to keep in your bag (100ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the smaller size — handy to try it or to keep in your bag. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730149056899,"sku":"0892901","price":3.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51wM36XI6CL._AC_SL1500.jpg?v=1786654016"},{"product_id":"bells-paraffin-liquid-wsp-50-50","title":"Bell's Emollient 50 Liquid Paraffin 50% in White Soft Paraffin Ointment - 500g","description":"\u003ch2\u003eAbout Bell's Emollient 50\u003c\/h2\u003e\u003cp\u003eThe 50\/50 ointment dermatology clinics have relied on for decades: equal parts liquid paraffin and white soft paraffin, nothing else. It's the heaviest-duty emollient there is — a greasy, occlusive layer that seals moisture into very dry, cracked or eczema-prone skin and stops it escaping. Bell's 500g tub is the size for whole-body, every-day use.\u003c\/p\u003e\u003ch2\u003eWhy 50\/50\u003c\/h2\u003e\u003cp\u003eCreams and lotions are mostly water with preservatives; 50\/50 is pure paraffin, so there's nothing in it to sting or sensitise and nothing to evaporate. That's why it's the go-to for severe dryness, for overnight treatment under cotton gloves or socks, and as a soap substitute for skin that can't tolerate anything foaming. Softer than plain white soft paraffin, so it spreads more easily.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply generously to the affected skin as often as needed, smoothing in the direction of hair growth to avoid blocking follicles — several times a day for very dry skin, and always after washing. As a soap substitute, rub a little onto wet skin and rinse. It's greasy by design; give it a few minutes before dressing.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eParaffin-based emollients soak into fabric and dressings, which then catch fire easily — keep away from flames and cigarettes, and wash bedding and clothing regularly. It makes baths and showers slippery. Skin that's weeping, infected or not improving deserves a pharmacist or GP look.\u003c\/p\u003e","brand":"Bells","offers":[{"title":"Default Title","offer_id":57730150367619,"sku":"1071588","price":5.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/s-l1600_09c34dc7-deac-4fe1-9921-a717505cd732.webp?v=1788368814"},{"product_id":"aveeno-daily-moisturising-lotion","title":"Aveeno Daily Moisturising Lotion - 200ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Lotion\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Lotion is a lightweight daily body lotion for dry skin, made with soothing colloidal oatmeal. It absorbs quickly to hydrate for 24 hours, leaving skin soft and comfortable without a greasy feel. Fragrance-free and gentle for everyday use. This is the standard everyday size (200ml).\u003c\/p\u003e\u003ch2\u003e24-hour moisture from colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal soothes dryness and helps protect the skin's barrier, while the lotion locks in moisture for a full 24 hours — so dry skin stays comfortable all day.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth over clean, dry skin daily, ideally just after a bath or shower. Reapply as needed on very dry areas like elbows, knees and shins.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Take care around flames, as emollients soaked into fabric can be flammable.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730161115523,"sku":"2896348","price":5.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51wPvWTl-xL._AC_SL1500.jpg?v=1786648825"},{"product_id":"aveeno-daily-moisturising-hand-cream","title":"Aveeno Daily Moisturising Hand Cream - 75ml","description":"\u003ch2\u003eAbout Aveeno Daily Moisturising Hand Cream\u003c\/h2\u003e\u003cp\u003eAveeno Daily Moisturising Hand Cream relieves and protects dry hands, using soothing colloidal oatmeal to hydrate and calm the skin. Its fast-absorbing formula sinks in without a greasy feel, so you can carry on straight away, while nourishing hands worn out by washing, weather and daily life. 75ml.\u003c\/p\u003e\u003ch2\u003eEveryday care for dry hands\u003c\/h2\u003e\u003cp\u003eFrequent hand-washing, cold weather and chores strip the skin and leave hands dry and rough. This everyday hand cream replaces lost moisture and soothes with oat, keeping hands soft and comfortable.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean hands whenever they feel dry, and after washing. Keep a tube by the sink and in your bag.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. If skin on the hands is cracked, weeping or looks infected, see a pharmacist.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730163802499,"sku":"3164522","price":5.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51iOUpG7fgL._AC_SL1500.jpg?v=1786649248"},{"product_id":"aveeno-skin-relief-body-lot-shea-butter","title":"Aveeno Skin Relief Moisturising Lotion - 200ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Moisturising Lotion (200ml)\u003c\/h2\u003e\u003cp\u003eAveeno's intensive-care lotion: Skin Relief intensely hydrates and helps heal very dry skin, with 72-hour moisturisation from the soothing triple oat complex — unscented, formulated for sensitive skin, and the step up when Daily Moisturising isn't enough. 200ml.\u003c\/p\u003e\u003ch2\u003eWhen to step up to Skin Relief\u003c\/h2\u003e\u003cp\u003eSkin that flakes, feels tight after every shower, or itches through winter has moved past everyday lotion territory — Skin Relief's richer oat formula rebuilds comfort over days and holds it for 72 hours per application, without fragrance to irritate reactive skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply daily to clean skin — most effective within minutes of showering, while skin is damp enough to seal moisture in. Suitable for sensitive skin, and alongside eczema emollient routines.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eUnscented and dermatologist tested. Very dry skin that cracks, weeps or persists despite daily emollients deserves a pharmacist or GP conversation.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730165899651,"sku":"3272911","price":6.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/512cyVfOh3L._AC_SL1500.jpg?v=1786635005"},{"product_id":"aveeno-skin-relief-body-lotion-shea","title":"Aveeno Skin Relief Moisturising Lotion - 300ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Moisturising Lotion (300ml)\u003c\/h2\u003e\u003cp\u003eAveeno's intensive-care lotion: Skin Relief intensely hydrates and helps heal very dry skin, with 72-hour moisturisation from the soothing triple oat complex — unscented, formulated for sensitive skin, and the step up when Daily Moisturising isn't enough. 300ml.\u003c\/p\u003e\u003ch2\u003eWhen to step up to Skin Relief\u003c\/h2\u003e\u003cp\u003eSkin that flakes, feels tight after every shower, or itches through winter has moved past everyday lotion territory — Skin Relief's richer oat formula rebuilds comfort over days and holds it for 72 hours per application, without fragrance to irritate reactive skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply daily to clean skin — most effective within minutes of showering, while skin is damp enough to seal moisture in. Suitable for sensitive skin, and alongside eczema emollient routines.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eUnscented and dermatologist tested. Very dry skin that cracks, weeps or persists despite daily emollients deserves a pharmacist or GP conversation.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730171535747,"sku":"3497187","price":8.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61efvu-yVQL._AC_SL1500.jpg?v=1786635156"},{"product_id":"e45-cream-pump-otc","title":"E45 Cream Pump - 500g","description":"\u003ch2\u003eAbout E45 Cream (500g pump)\u003c\/h2\u003e\u003cp\u003eThe white pump on half of Britain's bathroom shelves: E45's clinically proven emollient — white soft paraffin, light liquid paraffin and hypoallergenic lanolin — treating dry, flaky, itchy skin, eczema, dry psoriasis and sunburn. 500g, the size for families who use it properly.\u003c\/p\u003e\u003ch2\u003eWhy E45 endures\u003c\/h2\u003e\u003cp\u003eThe paraffins seal moisture into skin that leaks it; Medilan lanolin softens without the sensitising baggage of older lanolins. Unperfumed, uncoloured, and dermatologically bland in the best possible way — which is exactly what compromised skin wants, applied generously and often.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth into the skin as often as needed, always after washing, in the direction of hair growth. The pump keeps the tub uncontaminated and one-handed.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eParaffin-based creams carry the fabric fire caution — wash bedding regularly, keep away from flames. Weeping or crusted eczema needs treatment beyond an emollient; keep moisturising alongside whatever the GP adds.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57730177630595,"sku":"3784386","price":11.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51CEpX2bIfL._AC_SL1500.jpg?v=1787584636"},{"product_id":"aveeno-cream-1","title":"Aveeno Cream - 500ml","description":"\u003ch2\u003eAbout Aveeno Cream\u003c\/h2\u003e\u003cp\u003eAveeno Cream is the classic Aveeno moisturising cream for dry and sensitive skin. Made with soothing colloidal oatmeal, it hydrates and calms dry, tight, easily-irritated skin and helps restore its natural barrier. Fragrance-free and suitable for eczema-prone skin. This is the larger value size — best value for regular, all-over use (500ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the larger value size — best value for regular, all-over use. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730181005699,"sku":"3885894","price":7.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51ucaSBqcJL._AC_SL1500.jpg?v=1786651994"},{"product_id":"cetraben-cream-1","title":"Cetraben Moisturising Cream - 475ml","description":"\u003ch2\u003eAbout Cetraben Moisturising Cream\u003c\/h2\u003e\u003cp\u003eThe No.1 GP-recommended cream for dry, itchy and eczema-prone skin, in the big 475ml pump that families actually get through. Cetraben soothes and protects: it puts moisture back and then holds it there, which is what eczema-prone skin cannot do for itself. Fragrance-free.\u003c\/p\u003e\u003ch2\u003eWhy the pump size matters\u003c\/h2\u003e\u003cp\u003eEmollients only work if used generously and often — dermatologists talk in hundreds of grams a week for active eczema, not the odd dab. A 475ml pump on the bathroom shelf removes the main obstacle, which is rationing a small tube. One hand, no mess, several times a day.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply liberally as often as needed and always after washing, smoothing it on in the direction of hair growth. Keep using it when skin looks well — that's precisely what keeps flares away.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and suitable for the whole family. Weeping, crusted or rapidly worsening eczema needs treatment beyond moisturiser — see the pharmacist or GP, and keep moisturising alongside whatever they recommend.\u003c\/p\u003e","brand":"Cetraben","offers":[{"title":"Default Title","offer_id":57730184806787,"sku":"4037180","price":11.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51iBgwDidSL._AC_SL1500.jpg?v=1787058921"},{"product_id":"aveeno-dermexa-daily-emollient-cream","title":"Aveeno Dermexa Daily Emollient Cream - 200ml","description":"\u003ch2\u003eAbout Aveeno Dermexa Daily Emollient Cream\u003c\/h2\u003e\u003cp\u003eAveeno Dermexa Daily Emollient Cream is an emollient developed for very dry, itchy and eczema-prone skin. It combines Aveeno's Triple Oat Complex and ceramides to relieve itching and dryness and strengthen the skin's moisture barrier, with lasting relief clinically shown to soothe eczema-prone skin. Steroid-free and fragrance-free. This is the standard everyday size (200ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eGood for eczema-prone skin\u003c\/h2\u003e\u003cp\u003eDry, itchy, eczema-prone skin has a weakened barrier that loses moisture and reacts easily. This emollient replaces that lost moisture and calms the itch, used as often as needed. It isn't a steroid cream — if your eczema is flaring badly or is infected, see a pharmacist.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the standard everyday size. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730186510723,"sku":"4066932","price":8.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61mp70GuprL._AC_SL1500.jpg?v=1786649065"},{"product_id":"aveeno-dermexa-daily-emollient-cream-1","title":"Aveeno Dermexa Daily Emollient Cream - 500ml","description":"\u003ch2\u003eAbout Aveeno Dermexa Daily Emollient Cream\u003c\/h2\u003e\u003cp\u003eAveeno Dermexa Daily Emollient Cream is an emollient developed for very dry, itchy and eczema-prone skin. It combines Aveeno's Triple Oat Complex and ceramides to relieve itching and dryness and strengthen the skin's moisture barrier, with lasting relief clinically shown to soothe eczema-prone skin. Steroid-free and fragrance-free. This is the larger value size — best value for regular, all-over use (500ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eGood for eczema-prone skin\u003c\/h2\u003e\u003cp\u003eDry, itchy, eczema-prone skin has a weakened barrier that loses moisture and reacts easily. This emollient replaces that lost moisture and calms the itch, used as often as needed. It isn't a steroid cream — if your eczema is flaring badly or is infected, see a pharmacist.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the larger value size — best value for regular, all-over use. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":57730193457539,"sku":"4175469","price":12.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61WmFA5sWlL._AC_SL1500.jpg?v=1786649154"},{"product_id":"e45-bumpy-skin-smoothing-cream","title":"E45 Bumpy Skin Smoothing Cream - 100g","description":"\u003ch2\u003eAbout E45 Bumpy Skin Smoothing Cream\u003c\/h2\u003e\u003cp\u003eFor the goosebumps that never go: E45's smoothing cream targets the rough, bumpy “chicken skin” texture on upper arms and thighs — including keratosis pilaris-prone skin — with exfoliating lactic acid (AHA) to dissolve the keratin plugs, wrapped in E45's intensive moisture. Gently exfoliates, intensely moisturises, clinically tested. 100g.\u003c\/p\u003e\u003ch2\u003eWhat those bumps actually are\u003c\/h2\u003e\u003cp\u003eKeratosis pilaris is keratin — the skin's own protein — plugging hair follicles into permanent tiny bumps. It's harmless, wildly common (most people have some), and responds to exactly this combination: a chemical exfoliant to clear the plugs plus rich moisture to stop them re-forming. Scrubbing harder, famously, does nothing.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean, dry bumpy areas daily — consistency beats intensity. Expect smoother texture over 2–4 weeks of routine use. SPF the treated areas in summer; AHAs increase sun sensitivity.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eKP is a texture, not a disease — treatment is entirely optional and purely cosmetic. If bumps are red, itchy, spreading or sore, that's not KP: have a pharmacist look.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57730238546307,"sku":"4368643","price":10.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/s-l1600_3f16627a-f019-46e5-bdcf-04c937771fb4.webp?v=1786974395"},{"product_id":"e45-cica-cream","title":"E45 Cica Cream - 50ml","description":"\u003ch2\u003eAbout E45 Cica Soothe + Repair Cream\u003c\/h2\u003e\u003cp\u003eE45's answer to the K-beauty cica trend, built to pharmacy standards: a multi-purpose calming cream for weakened, irritated skin, pairing 5% panthenol with 3% oat extracts to calm skin within 30 minutes, visibly reduce redness within days, and help repair the moisture barrier from the first application. Face and body, babies to adults. 50ml.\u003c\/p\u003e\u003ch2\u003eWhat “cica” actually means here\u003c\/h2\u003e\u003cp\u003eCica creams are skincare's repair category — soothing formulas for skin that's been through something: weather, over-exfoliation, irritation, newborn dryness. E45's version runs over 90% natural-origin ingredients, no added fragrance, clinically proven efficacy, and suits eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage gently into affected areas of face or body as often as needed. Not for open wounds. Suitable for the whole family, including newborns.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eRedness that spreads, weeps or comes with heat is a pharmacist matter, not a moisturiser matter. For long-standing eczema, keep your treatment plan and use Cica as the daily calm-keeper.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":57730238579075,"sku":"4368809","price":8.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/71BQmWDoamL._AC_SL1500.jpg?v=1786978801"},{"product_id":"anusol-plus-hc-ointment-15g-2145647","title":"Anusol Plus HC Ointment with Hydrocortisone for Piles - 15g","description":"\u003ch2\u003eAbout Anusol Plus HC Ointment\u003c\/h2\u003e\u003cp\u003eAnusol's four-way action with hydrocortisone added: hydrocortisone acetate 0.25% to reduce inflammation, plus zinc oxide, bismuth and balsam of Peru to soothe itching, shrink swollen tissue and protect sore skin. For internal and external piles and anal itching in adults 18 and over. 15g tube with a nozzle for internal use, pharmacy-only.\u003c\/p\u003e\u003ch2\u003eWhy the ointment\u003c\/h2\u003e\u003cp\u003eThe ointment base stays put and forms a protective layer over sore, itchy skin, and the nozzle lets it reach just inside as well. Plain Anusol is general-sale; adding hydrocortisone makes Plus HC a pharmacy medicine, and the one for a flare-up that plain Anusol isn't calming.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAdults 18 and over: wash and dry the area, then apply thinly at night, in the morning and after each bowel movement, up to four times a day. For internal use, screw the nozzle on, insert gently and squeeze. Wash hands afterwards. Seven days at most.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eHydrocortisone shouldn't be used for longer than a week, with a fungal, viral or other infection in the area, or in pregnancy or breastfeeding. Any bleeding from the back passage, piles for the first time, or symptoms not improving after seven days need a GP. Keep stools soft with fibre and water. Pharmacist-reviewed before dispatch.\u003c\/p\u003e","brand":"Anusol","offers":[{"title":"Default Title","offer_id":58052466246019,"sku":"2145647","price":5.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/Plus-HC-Ointment.jpg?v=1788953209"},{"product_id":"anusol-plus-hc-suppositories-12-pack-2145662","title":"Anusol Plus HC Suppositories with Hydrocortisone for Piles - 12 Suppositories","description":"\u003ch2\u003eAbout Anusol Plus HC Suppositories\u003c\/h2\u003e\u003cp\u003eAnusol's four-way action with hydrocortisone added: each suppository delivers hydrocortisone acetate 10mg to reduce inflammation, plus the zinc oxide, bismuth and balsam of Peru that soothe itching, shrink swollen tissue and protect. For internal piles and the itching around the back passage that comes with them, in adults 18 and over. 12 suppositories, pharmacy-only.\u003c\/p\u003e\u003ch2\u003eWhy a suppository\u003c\/h2\u003e\u003cp\u003eCream and ointment reach the outside and just inside; a suppository melts where internal piles actually sit, so the anti-inflammatory works on the swelling from within. Many people use both: the ointment for external soreness by day and a suppository at night.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eAdults 18 and over: remove the wrapper and insert one suppository, pointed end first, at night, in the morning and after each bowel movement, up to three a day. Wash hands before and after. Use for no more than seven days.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eHydrocortisone shouldn't be used for longer than a week, with a fungal, viral or other infection in the area, or in pregnancy or breastfeeding. Any bleeding from the back passage, piles for the first time, or symptoms not improving after seven days need a GP. Keep stools soft with fibre and water so the piles aren't strained. Pharmacist-reviewed before dispatch.\u003c\/p\u003e","brand":"Anusol","offers":[{"title":"Default Title","offer_id":58052466278787,"sku":"2145662","price":5.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/plus-hc-suppositories.jpg?v=1788953177"},{"product_id":"aveeno-skin-relief-bodywash-500ml-4113387","title":"Aveeno Skin Relief Bodywash - 500ml","description":"\u003ch2\u003eAbout Aveeno Skin Relief Body Wash\u003c\/h2\u003e\u003cp\u003eAveeno Skin Relief Body Wash is a soap-free emollient wash for very dry, itchy and eczema-prone skin. It gently cleanses while colloidal oatmeal soothes and the emollient base protects the skin's moisture barrier, so skin feels comfortable — not tight — after washing. 500ml.\u003c\/p\u003e\u003ch2\u003eWhy a soap-free wash?\u003c\/h2\u003e\u003cp\u003eOrdinary soaps can strip the skin and leave dry, sensitive skin tight and itchy. This wash cleanses gently and leaves a soothing layer of moisture behind, so it's kinder to dry and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage onto wet skin in the bath or shower, then rinse. Pat dry and follow with an Aveeno moisturiser to lock in hydration.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Take care in the bath or shower as emollient washes can make surfaces slippery, and fabrics soaked in emollient can be flammable.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":58052467917187,"sku":"4113387","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/51aUPUT7rLL._AC_SL1500.jpg?v=1786635249"},{"product_id":"aveeno-skin-renewal-smoothing-cream-300ml-4255253","title":"Aveeno Skin Renewal Smoothing Cream - 300ml","description":"\u003ch2\u003eAbout Aveeno Skin Renewal Smoothing Cream\u003c\/h2\u003e\u003cp\u003eAveeno Skin Renewal Smoothing Cream deeply moisturises to renew rough, dry, bumpy skin. Its nourishing oat formula hydrates and gently smooths uneven texture — great for areas prone to roughness like upper arms, elbows and thighs — leaving skin softer and more even. 300ml.\u003c\/p\u003e\u003ch2\u003eFor rough, bumpy, dry skin\u003c\/h2\u003e\u003cp\u003eIf dryness leaves patches of rough or bumpy skin, a smoothing cream both moisturises and helps refine texture over time, so skin feels smoother to the touch.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eMassage into clean, dry skin daily, focusing on rough areas. Best results come from consistent use.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFor external use. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":58052467949955,"sku":"4255253","price":6.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61IImxuTJpL._AC_SL1500.jpg?v=1786634650"},{"product_id":"canesten-hydrocortisone-cream-15g-2391449","title":"Canesten Hydrocortisone Athlete's Foot Cream Clotrimazole 1% \u0026 Hydrocortisone 1% - 15g","description":"\u003ch2\u003eAbout Canesten Hydrocortisone Athlete's Foot\u003c\/h2\u003e\u003cp\u003eAntifungal plus anti-inflammatory in one tube: clotrimazole 1% kills the fungus behind athlete's foot and fungal sweat rash, while hydrocortisone 1% calms the itching, redness and swelling within a day or two, so the maddening early stage is over faster. For the first week of treatment only, in adults and children over 10. 15g tube, pharmacy-only.\u003c\/p\u003e\u003ch2\u003eWhen to use the hydrocortisone version\u003c\/h2\u003e\u003cp\u003ePlain clotrimazole clears athlete's foot but does nothing for the itch for the first few days. If the skin is angry, inflamed and keeping you awake scratching, a week of the combination gets you comfortable, then a plain antifungal such as \u003ca href=\"\/products\/canesten-cream-1-20g-349175\"\u003eCanesten Cream\u003c\/a\u003e finishes the four-week course. It's also licensed for candidal intertrigo, the raw fungal rash in skin folds under the breasts or in the groin.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eWash and dry the area, then rub in a thin layer twice a day for up to seven days. After seven days, or as soon as the inflammation has settled, switch to a hydrocortisone-free antifungal cream and keep treating for at least a month in total, continuing two weeks after the skin looks clear.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eNot for under-10s, the face, eyes, mouth or broken skin, and not over large areas or under a dressing. Ask a pharmacist first in pregnancy or breastfeeding. It can weaken latex condoms and diaphragms. Pharmacist-reviewed before dispatch.\u003c\/p\u003e","brand":"Canesten","offers":[{"title":"Default Title","offer_id":58052476076419,"sku":"2391449","price":5.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/52_Image1.avif?v=1789058712"},{"product_id":"daktacort-hc-cream-15g-2813202","title":"Daktacort Hydrocortisone Cream Miconazole 2% \u0026 Hydrocortisone 1% for Inflamed Athlete's Foot \u0026 Sweat Rash - 15g","description":"\u003ch2\u003eAbout Daktacort Hydrocortisone Cream\u003c\/h2\u003e\u003cp\u003eAntifungal and anti-inflammatory in one tube: miconazole kills the fungus and the bacteria that often join it, while hydrocortisone calms the itching, redness and soreness of inflamed athlete's foot and sweat rash in skin folds within a day or two. For the first week of treatment only, in adults and children over 10. 15g, pharmacy-only.\u003c\/p\u003e\u003ch2\u003eWhen to use the hydrocortisone version\u003c\/h2\u003e\u003cp\u003ePlain Daktarin clears the infection but takes a few days to touch the itch. If the skin between the toes or under a fold is angry, weeping and keeping you awake, seven days of Daktacort settles it fast, then plain \u003ca href=\"\/products\/daktarin-cream-15g-2451045\"\u003eDaktarin cream\u003c\/a\u003e or \u003ca href=\"\/products\/daktarin-talc-20g-2451003\"\u003epowder\u003c\/a\u003e finishes the course without the steroid. It's the same pairing a GP would prescribe.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eWash and dry the area, then rub in a thin layer twice a day for up to seven days. As soon as the inflammation has settled, switch to a miconazole-only product and keep treating for at least a week after the skin looks normal.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eNot for under-10s, the face, eyes, mouth or broken skin, over large areas, under a dressing, or in pregnancy without advice. Tell the pharmacist if you take warfarin. It can weaken latex condoms and diaphragms. Pharmacist-reviewed before dispatch.\u003c\/p\u003e","brand":"Daktacort","offers":[{"title":"Default Title","offer_id":58052482236803,"sku":"2813202","price":7.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/5027097795331_T1__39274.webp?v=1789568878"},{"product_id":"aveeno-dermexa-emollient-cream-300ml-4280673","title":"Aveeno Dermexa Emollient Cream - 300ml","description":"\u003ch2\u003eAbout Aveeno Dermexa Emollient Cream\u003c\/h2\u003e\u003cp\u003eAveeno Dermexa Emollient Cream is an emollient developed for very dry, itchy and eczema-prone skin. It combines Aveeno's Triple Oat Complex and ceramides to relieve itching and dryness and strengthen the skin's moisture barrier, with lasting relief clinically shown to soothe eczema-prone skin. Steroid-free and fragrance-free. This is the standard everyday size (300ml).\u003c\/p\u003e\u003ch2\u003eSoothing colloidal oatmeal\u003c\/h2\u003e\u003cp\u003eColloidal oatmeal is the hero ingredient across the Aveeno range — a natural skin soother that relieves dryness and itching and helps protect the skin's moisture barrier, which is why it suits sensitive and eczema-prone skin.\u003c\/p\u003e\u003ch2\u003eGood for eczema-prone skin\u003c\/h2\u003e\u003cp\u003eDry, itchy, eczema-prone skin has a weakened barrier that loses moisture and reacts easily. This emollient replaces that lost moisture and calms the itch, used as often as needed. It isn't a steroid cream — if your eczema is flaring badly or is infected, see a pharmacist.\u003c\/p\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eSmooth generously over clean, dry skin as often as needed — ideally within a few minutes of a bath or shower to lock in moisture. Suitable for daily use all over the body.\u003c\/p\u003e\u003ch2\u003eWhich size?\u003c\/h2\u003e\u003cp\u003eThis is the standard everyday size. Aveeno emollients come in several sizes so you can keep a larger tub at home and a smaller one to hand.\u003c\/p\u003e\u003ch2\u003eGood to know\u003c\/h2\u003e\u003cp\u003eFragrance-free and for external use. Emollients can make surfaces and fabrics slippery and flammable — take care around flames. Patch test if your skin is very reactive.\u003c\/p\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":58052529652099,"sku":"4280673","price":10.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/9282\/0355\/files\/61FpwewyarL._AC_SL1500.jpg?v=1786639969"}],"url":"https:\/\/www.stockmymedicine.co.uk\/collections\/eczema.oembed","provider":"StockMyMedicine","version":"1.0","type":"link"}